Based on research done by Dr Lincoln E Bobb Dr Lincoln E Bobb Dr. Lincoln Bobb’s thesis provides a clear framework for agri-business firms in Trinidad and Tobago to successfully export their products. The most important lesson is that a single strategy will not work for both markets. Below is a summary cheat-sheet outlining the key characteristics, strategies,...
In the global race for foreign exchange, the allure of North American and European markets often dominates the conversation. However, Dr. Lincoln Bobb’s thesis on the agri-business sector in Trinidad and Tobago unveils a critical, often overlooked narrative: the vital, distinct relevance of the Caribbean Community (CARICOM). Dr. Bobb’s research challenges the notion that CARICOM is...
New research by Dr. Lincoln E. Bobb reveals a surprising trend in Small Island Developing States: The most successful exporters aren't the mavericks—they are the cautious strategists seeking safety abroad. By Winnow Consultants and Associates In the world of international trade, the conventional wisdom has long been consistent: fortune favors the bold. The archetypal exporter is often...
Introduction Are you thinking of exporting that product and /or service? If yes, I would like to tell you about some of the approaches firms have undertaken while trying to get their products beyond their shores. Understanding these different approaches can help you to develop your strategies and even assess the strategies of your competitors. We...
